Sustainable massage practice
When I see the word sustainable the meaning long lasting pops into my head http://dictionary.reference.com/browse/sustainable says it means capable of being continued with minimal long – term effect on the environment.
What does sustainability have to do with being a massage therapist? Being part of relaxation massage I know now you have to have a very clear mind and healthy soul and awareness of your own body so that your massage career can last. So when treating a client making sure they see that you take care of yourself and of mother- nature can really make a difference to a clients view on you as a therapist.
Ways that a massage therapist can look after their environment would be really to look into what they use, researching the back round of the oils or waxes they use to see if they are natural or just made out of chemicals, finding out the difference between having a wooden or a metal massage table and thinking about how long they would last and then what would happen to them when thrown away, Also about using power do you dry your towels in the dryer or limit your clients per day to natural dry your towels, little things like using low energy light bulbs are nice easy way keep that power bill down and keep karma on your side.
Another huge thing that is becoming ever increasing is recycling this is a great chance for any business to give something back of what they use to make their foot print in the world ever smaller, this doesn’t just have to stop at putting recycling out it can be by using recycled products such as rubbish bags or plastic containers more than once.
When thinking about keeping a sustainable social network I see it as not being the lone solider helping other networks out that can help you, like always buying supplies like wax oil etc from one store in return they may recommend you to their customers. Or it could be building relationships with local physio-therapist so that when doing referrals to them they will refer back to you with some of their clients. I guess it’s a bit like the old saying “if you scratch my back I will scratch yours”. The more networks you have as a therapist can determine how long you may survive in the business because is all about sustainability!
Economic sustainability is all about making ends meet to make a profit at the end, with saying that I mean as a therapist there are absolute necessities that we have to have our clinic, lubricant ,towels, and power! So in order to be able to have these things we have to be able to sell our services using the power of word of mouth is a great way to get your business known around a area and also using those network relationships properly can insure that you always have a steady client base to maximise profit. Other ways in which to be sustainable would be to have a service no one else has with lower prices or deals that are not available with our parties.
Things that I will do to make my massage practice sustainable will be to
- Have wide network relationships, I feel this is the key to getting new clients and word of mouth round.
- Use renewable resources such as containers pillows and fabrics to cut my prices so that the customer can have a better service cheaper.
- Use natural resources like my lubricants and tables so that people can see that I am trying to make a difference.
Wednesday, August 26, 2009
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